JAKARTA: Tata Motors Indonesia, the local unit of Indian automotive giant Tata Motors, has announced it is eyeing a piece of the domestic small-engine commercial and public transportation vehicle market.
The company's planned Indonesian public transport and commercial foray follows its introduction of passenger car models last month.
"We feel that Tata Motors is well placed. With the right approach, we can provide good solutions (for Indonesia)," said Biswadev Sengupta, president director of TMI.
The company serves as the sole distributor of Tata Motors vehicles in the archipelago.
Tata is the world's fifth-largest truck producer and the fourth-largest bus producer. Its vehicles are sold worldwide, including in Europe, Africa, the Middle East, South Asia, Southeast Asia, South America and Russia.
"There is good potential in the public transportation market," said Biswadev last Thursday.
TMI plans to introduce two products, the Tata Super Ace, an angkot-style micro-bus, and the Xenon pick-up by the end of November.
These two products were unveiled at the annual Indonesia International Motor Show last month in Kemayoran.
Biswadev urged the government to strongly encourage more people to use public transport, and said that he lives in accordance with his convictions.
"Do we need to use cars every day? For daily commuting from home to the office, or school, there should be good public transport.
"You use your car for special occasions like going to a wedding or for leisure, that's when I use my own car," he said.