Nokia eyes bigger market share
Nokia expects its market share to rise further following the launch of its new smartphone, Lumia 1020.
Its Pan Asia head of marketing Gary Chan said the new smartphone would continue to build its market share especially among the high-end users.
He however declined to disclose the figure.
"Our strategy is very clear, we are here to revolutionise imaging through our new smartphone," he told reporters after launching the new smartphone in Kuala Lumpur today.
Lumia 1020, which will be available in the market on September 25, is priced at RM2,499.
It is specially designed for photography lovers and offers a PureView 41 megapixel camera.
Asked whether the new smartphone could attract buyers in view of the current economic situation, Chan said Nokia makes phones for all level of consumers.
"We create phones for every level of consumers and at every price point that inherits some of the high-end features," he said, adding the Lumia 520 was targeted at the low-end smartphone users.
"It has been our most popular smartphone, priced only at RM529," he said.-- Bernama