Conceived from a bold design concept and new technology platform, the Wave 110 MMC (minor model change) is expected to consolidate Honda's leadership position in the cub segment.

KUALA LUMPUR: Boon Siew Honda Sdn Bhd, the local distributor of Honda motorcycles, has launched the much anticipated Wave 110 MMC.

The new model marks Honda's continual presence in the competitive 110cc motorcycles (or cub) segment that generates a considerable market sales volume every month.

The company has high expectations for the "All-mode Mighty" motorcycle that boasts top-in-class performance with aggressive styling and optimum fuel efficiency, Boon Siew Honda said in a statement.

"The new model is an all-balanced motorcycle in terms of power delivery, design and fuel consumption.

"This is a motorcycle with the typical Honda DNA of proven reliability and durability. It would be today's sensible choice that gives the competition a run for its money," it claimed.

The Wave 110 is targeted for everyone who expects more styles and substance from "an exciting product that delivers its promise", Boon Siew Honda added.

The recommended on-the-road prices for Wave 110 are RM4,771 for spoke wheel, R model and RM5,228 for white aluminium cast wheel, RS model.

It comes with an extended warranty of two years or 20,000km, and three stylish colours for both the RS and R models, including red and purple metallic.